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Program: FineClicks

The Scoop: A campaign-based ad network that has a substantial number of pay-per click, lead and sale campaigns

The Good: Lots of campaigns to choose from; each comes with a variety of ad type options; great statistics; referral program

The Bad: No banner rotator; campaigns must be added and removed separately

The Review:

FineClicks is a new, still-evolving ad network that is better than most crap that a poor webmaster is forced to choose from. Their stats and campaign management screens are wonderful and they do offer quite a number of campaigns. As of today they have "Per Lead, Per Sale, Per Click, Hybrid, CPM Click" types of offers available. Most of their offers are per-lead and per-sale though.

Their offers stats pages are wonderful -- you can easily see the payout rate, amount of funding left, average earning per click and conversion rate for each offer. Clicking on an offer brings you to an individual offer page, where you can get more info and ad links. All management screens, whether it is stats, offers or referrals are intuitively easy to use and are very versatile.

Earnings quickly show up on your stats pages and FineClicks seems not to try to screw website owners. They even recently removed pay-per-sale campaigns, due to their high abuse capacity...although, re-instated them soon thereafter. Oh, well, at least they try.

FineClicks is currently trying to garner a more serious image for the network. They have recently increased the Advertiser minimum deposit from $50 to $350 (good - this will prevent "fly-by" offers that quickly run out of funds and never return), and also increased the minimum publisher payout from $25 to $50 (not quite as good - only sites with very active user bases will be able to get a monthly check).

And now, for the major minus that prevents FineClicks from becoming one of the best ad networks out there: THERE IS NO FREAKING BANNER/CAMPAIGN ROTATOR! Each campaign must be selected separately and a webmaster has to get ad codes for each campaign, run them and then, remove them when campaign expires. Major pain in the ass -- I don't want to spend a large chunk of my time sorting through offers. FineClicks should have adopted FastClick's model where a banner rotator automatically adds new campaigns for rotation on your site and all you have to do is add the code ONCE. As soon as they do it, they will be almost perfect, but for now -- four stars.

Level of Intimacy: Use sporadically on our sites

How to Sign-up: Click here

Categories: Affiliate Program, Banners, CPA, CPC, Ad network, Text Links/Ads

Editor Rating:



[ Editor: sdze ]


FineClicks No more popup/popunder offers
Starting March 1, 2003, all popup/popunder offers on FineClicks will be gone. That pretty much eliminates a large chunk of non-CPA merchant offers.
On a totally unrelated note -- FineClicks became a division of Shareasale.com. They say they will continue operations as normal, but only time will tell what that change harbors for us, hardworking webmasters.


[ Added: 2003-03-06, by sdze ]


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